25th March, 2020 at 4:00pm
Nailing Tone of Voice — with Sonder & Tell
Remote Learning | For our members and programme participants

Learn powerful approaches to making words work, and bringing your brand to life in unique and purposeful ways — in this conversational virtual session.

On the afternoon of March 25th we'll be virtually joined by brand storytelling maestros Emily Ames and Kate Hamilton — co-founders of creative communications agency Sonder & Tell.

Emily and Kate will be guiding us through what we need to know to nail our brand’s tone of voice, and keep it fresh over time. Their belief is that every organisation can create a unique personality, and a way of expressing a story which resonates. Together they'll share simple and practical steps for getting to the heart of a brand’s tone of voice and continually bringing it to life — from communicating purpose to meaningfully connecting with audiences across ever fragmenting channels. As always we'll aim for a participatory session, where those along can share their own challenges and opportunities for discussion and action there and then.

Prior to setting up Sonder & Tell, Emily and Kate worked together at Suitcase Magazine (this was a great past breakfast). Today their clients include Bumble, Æcorn, Cath Kidston and Good Hemp.

Drop us a line below if you'd like to come along.


To ensure safety and accessibility, in light of the ongoing coronavirus situation, all workshops and talks in our open learning programmes, will for now be delivered virtually.  

Event Details
  • Start:
    25th March, 2020 at 4:00pm
  • End:
    25th March, 2020 at 5:00pm

Good to know

Remotely, for your teams

We deliver all sessions in our programme for groups from the same company, adapted to their challenges.

Social learning for remote teams

Give your teams access to relevant, energising learning among peers — wherever they're currently based.

Partner with us

We provide our partners with social, motivating and behaviourally-driven approaches to training and development among their teams.

Our pioneering social learning programmes bring people together to build relevant skills among peers, we take bite-sized training workshops into teams around the world, and design tailored learning experiences to target the commercial and cultural challenges of the day.

Find out more in this PDF, by emailing YCN Director Nick Defty or calling +44 (0)20 7033 2140.

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