Introducing proven approaches to building stronger and more purposeful relationships with the customers that matter most.
Customers are powerful, their perspectives crucial — and expectations for meaningful and personalised interactions never higher. Whatever our role, and whatever our touchpoints with clients and customers, there's plenty we can be doing to continually and intentionally improve the impression we make. And this is as true of in-person interactions on shop floors or in boardrooms as it is on the phone or video calls.
For all the value in smart CRM's and 'personalisation at scale' — the research regularly reveals that it's the human touch, perception of individual customer centricity and recalled attentiveness that drives value and retention in relationships over time.
We'll focus on:
• Perspective taking and empathy
• Creating 'micro-experiences'
• Collaborative problem solving
• 'Connected Experiences' Vs Customer service
• Being ourselves with skill
• Tactical empathy